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The Shopping Channels: On a Popularity Spree!

The year 1994 saw the virtual shopping channel doors open for e-business.

Here are a couple of interesting stats from Cooper Smith, tech writer for the Business Insider: The first quarter of 2014, 198 million U.S. consumers bought something online. That translates to 78% of the U.S. population over 15 years of age. Hold on for the next surprising stat, I feel like this one deserves a drum roll; when it comes to e-commerce shopping, women and men are nearly equal in spending!

As more shopping channels opened for business the internet saw a continued spike in popularity around the world. Today’s shopping channels hold no limit to what a consumer can find to fit their needs. They offer a wide range of product and service offerings ranging from specific targeted markets such as retail jewelry markets all the way to shopping for your next home renovation package.

There are several reasons that have led to these channels gaining such a huge acceptance. Some of the important reasons for their stupendous popularity are discussed below.

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